Update: IPhone 5 gets priase, iPod gets camera

Update: IPhone 5 gets priase, iPod gets camera

SAN FRANCISCO, Calif. – Analysts generally praised Apple's iPhone 5 and noted with its upgraded iPod Touch Apple is attacking both the consumer point-and-shoot camera market as well as handheld games.

Apple rolled out its much anticipated iPhone 5 here today. As expected the device sported an upgraded custom applications processor (the A6), support for LTE, a smaller docking connector and a range of media and software enhancements.

The company provided few details about the chips inside the handset which is expected to sport a dual-core ARM Cortex A9 processor and a Qualcomm MDM9600 baseband processor. It did say the new A6 is 22 percent smaller than the prior A5X chip, delivering performance boosts of 70 to 100 percent.

The most visible difference with the iPhone 5 is a new four-inch, 1136 x 640 pixel resolution display with a 16:9 aspect ratio. Legacy apps are surrounded in black borders to simulate the size of the former display. The touch screen sensor is now built into the LCD, an emerging industry trend.

The iPhone 5 supports a higher fidelity audio quality Apple calls “wideband audio” which it says 20 carriers will support. The handset also sports improved speaker now with five magnets, up from two.

The iPhone 5 uses a new 8-pin adapter called Lightning, echoing the Thunderbolt interface used in the Macintosh. It is 80 percent smaller than the 30 pin connector Apple has used since the iPod debuted in 2003.

Apple provides Lightning adapters to dock to older peripherals. Bose, JBL, Bowers and Wilkins and others said they support Lightning.

The company also rolled out a new iPod Nano and Touch MP3 players that uses the Lightning connector. The Nano uses a 2.5-inch display and supports Bluetooth. The Touch has the same four-inch screen as the iPhone 5.

The Touch also uses the Apple A5 apps processor to drive new features such as a camera with 1080-pixel video resolution. It supports Bluetooth Low Energy and 802.11n Wi-Fi and measures 6.1 mm thick and at 88 grams, Apple's thinnest and lightest iPod Touch to date.

"With the camera in the new iPod Touch, they clearly are going after point-and-shoot cameras--and it now becomes the best hand held gaming device available as well," said Tim Bajarin, President of market watcher Creative Strategies, Inc. (Campbell, Calif.).

The iPhone 5 uses iOS 6, sporting many new features that Apple disclosed at its separate developer’s event in June. Apple will ship the phone Sept 21, targeting 240 carriers in 100 countries by the end of the year.

"Apple's decision to redesign every component in the iPhone allows it to be the thinnest, lightest and most powerful smartphone on the market," said Bajarin. "There is huge pent up demand for this new iPhone and it should drive record sales for iPhones in the next year and force all smartphone competitors back to the drawing board again as Apple just raised the bar," he said.

"Apple will gain market share with iPhone 5," said Patrick Moorhead, Principal Analyst at Moor Insights & Strategy (Austin). "They effectively plugged specification holes and improved on their differentiators like its thickness, camera quality, and Siri," he said.

The iPhone 5 uses iOS 6, sporting many new features that Apple disclosed at its separate developer’s event in June. Apple will ship the phone Sept 21, targeting 240 carriers in 100 countries by the end of the year.

Related stories:
Image gallery: Inside iPhone 4S

Photo gallery: Inside the Apple iPad 2

Mission: Impossible? Buying an iPhone 3G on Launch Day

How the Apple iPhone 4 drives high, low tech

Apple-Samsung trial coverage

Next: Tech specs and factoids
TAG:IPhone 5 IPhone Apple A6 LTE Connectors Smartphones Handsets