2024-11-27

跨境电商资讯:11.11爆单只需三步!直

TikTok Shop东南亚11.11大促再创新高!在这个超级购物节,TikTok Shop带来了超给力的补贴与支持,助力商家们在东南亚市场屡创佳绩!

此次11.11大促中,众多优秀商家脱颖而出。他们在TikTok Shop充分运用了各个大促玩法、做足了准备,在这场激烈的战争中,实现了超乎预期的爆发式增长。

快跟着小编一起来读读他们的大促高效转化策略吧!文末还有11.11大促爆品清单,不要错过哦!

1

把握直播优势  爆单势在必得

在11.11大促中,直播仍然是促进销量爆发的首要因素之一,单是新加坡的跨境市场,每日直播的销售额就超过平日销售额的170%!通过直播,商家可以直接展示产品,并且与消费者实时互动,在沉浸式体验中将卖点植入观众心中,高效促成转化。恭喜优秀商家之一UGREEN Official Shop通过自播获得业绩爆发!

11.11爆单只需三步!直播+达人+营销=大促高效转化的组合拳!

2

联系达人合作  迎接高效转化

在11.11大促中,头部达人的潜力持续释放,对大促的增量效果显著!通过达人+直播的形式,头部达人GMV创新高,同9.9大促相比上涨超过40%!

直播是促进转化的优质场域与方式,如何做好直播,关键就在直播间的达人身上。选择一位符合品牌调性的达人,能够最大程度利用直播间的曝光实现高效种草与转化,进而达到1+1大于2的显著效果!

12.12马上来了,快快联系好达人成为你的好物推荐官吧!

11.11爆单只需三步!直播+达人+营销=大促高效转化的组合拳!

3

参与大促玩法  布局预热营销

11.11大促为各位商家提供了丰富的机制与玩法,直播、短视频、秒杀等机制覆盖全域,为你在TikTok Shop形成一网打尽、多场域增长的机会!充分利用好这些资源,为你的大促提前布局预热,才能提前吸引潜在消费者,为你在大促期间创造更大的爆发。让我们看看下面这两位商家是如何在大促中通过营销实现高效转化的!

11.11爆单只需三步!直播+达人+营销=大促高效转化的组合拳!

4

大促热卖榜单  轻松打造爆品

不知道上架什么商品?快来get这份11.11大促东南亚跨境热卖榜单,打造你的专属爆品清单!

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