邮件对于外贸人来说有多重要，相信不用多说。那么，怎样写出一封能勾起客户兴趣的开发信？老外采购商眼中最好的邮件是什么样的？外贸业务过程中，如何撰写回复率高的跟进邮件？今天我们就来分享一下。
01
适用场景：广交会客户跟进
Dear [客户名],
Hi [客户名], it's [你的名字] from [公司名]. We met at [展会名] where you showed interest in [提及产品/服务]. To jog your memory, you mentioned [提及展会上的一个细节], which I found quite insightful.
I'm following up on our conversation about [产品/服务] and the specific needs you expressed. As discussed, I've attached the detailedinformation and pricing for our [产品/服务], including [任何特殊要求或讨论点].
Would you be available for a brief call this week to discuss how our [产品/服务] can address your [需求或问题]? I'm confident we can provide a solution tailored to your requirements.
Looking forward to your reply.
Best regards,
[你的名字][你的联系信息]
尊敬的[客户名]：
您好！我是来自[公司名]的[你的名字]。我们曾在[展会名]上见过面，当时您对我们的[产品/服务]表现出了兴趣。为了帮您回忆，您当时还提到了[展会上的一个细节]，我认为这个观点非常有见地。
此次联系，是为了跟进我们此前关于[产品/服务]的沟通，以及您当时提出的具体需求。按照我们之前的交流，我已附上[产品/服务]的详细资料与报价，其中也包含了[任何特殊要求或讨论点]。
不知您本周是否有时间进行一次简短通话？我们可以聊聊[产品/服务]如何解决您的[需求或问题]。我相信，我们能为您提供一份符合需求的定制化解决方案。
期待您的回复。
顺祝商祺！[你的名字][你的联系信息]
02
适用场景：针对客户痛点精准开发
Hi [XXX],
My name is [XXX] with [你公司名称].
We help [某种类型的公司] to [完成某个具体的目标].I wanted to learn how you handle [某个行业痛点] at [客户公司的名称] and show you what we're working on.
Are you available for a quick call tomorrow?
Please let me know what you think.
您好 [XXX]：
我是来自[你公司名称]的[XXX]。
我们致力于帮助[某种类型的公司]达成[某个具体的目标]。我希望能了解，在[客户公司的名称]，你们是如何应对[某个行业痛点]的，同时也想向您介绍我们目前的业务方向。
不知您明天是否有空进行一次简短通话？
期待您的回复。
03
适用场景：引起客户共鸣提供业务价值
While collaborating with other organizations in the [ ] sector, we have observed a common challenge they are grappling with, which revolves around [ ].
Over the course of the past year, we've had the privilege of assisting numerous companies in achieving significant results. Our efforts have contributed to [ ] for our clients.
If your organization is currently facing similar challenges and seeks to explore potential solutions, I invite you to consider scheduling a brief discussion with us. I believe we can offer valuable insights and strategies that may be beneficial to your unique situation.
Should this resonate with your current circumstances, please don't hesitate to reach out. We can arrange a quick call at your convenience to delve deeper into the matter. I am confident that our ideas and expertise may prove instrumental in overcoming these challenges.
Thank you for considering this opportunity, and I look forward to the prospect of working together to address your specific needs.
Best regards,
[Your Name] [Your Company Name]
在与[ ]领域的其他组织合作时，我们观察到他们正在努力应对的一个共同挑战，该挑战围绕着[ ]展开。
在过去的一年里，我们有幸帮助许多公司取得了显著的成果。我们的努力有助于为我们的客户：节省资金，增加收入，提高生产力。
如果您的组织目前正面临类似的挑战，并寻求潜在的解决方案，我邀请您考虑与我们进行简短的讨论。我相信我们可以提供有价值的见解和策略，可能有利于您的独特情况。
如果这与你目前的情况有共鸣，请不要犹豫，联系我们。我们可以在您方便的时候安排一次快速拜访，以便更深入地调查此事。我相信，我们的想法和专门知识将有助于克服这些挑战。
感谢您考虑这次机会，我期待着共同努力解决您的具体需求。
最好的问候,
【您的姓名】【您的公司名称】
04
适用场景：用数据说话
Hello [ ],
Have you ever considered the impact on your top-line revenue if you could achieve a remarkable 70% increase in contact rates, a 50% improvement in closing deals, and a 40% rise in the number of sales representatives meeting their quotas?
I'd like to schedule a brief discussion to explore how
Best regards,
[Your Name]
你好[ ]
如果你看到客户接触率提高了70%，成交率提高了50%，销售代表达到销售配额的人数增加了40%，这对你的收入意味着什么?
让我们花几分钟谈谈[产品]是如何为客户提供这些结果的。
我明天有空。我们能同步吗?
05
适用场景：老客户推荐
Subject line: Terry Fisher says you're interested in better lead gen strategies
Hi [ ],
I recently spoke with Terry Fisher, who mentioned your ongoing discussion about the challenges of acquiring new leads. It's a common issue that many consulting companies are grappling with these days.
After visiting your website and downloading your white paper, I've identified some .............
原文转载：https://fashion.shaoqun.com/a/2412911.html
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